# Spree Finance

Brands and protocols use Spree to convert stablecoins into programmable loyalty infrastructure.

### For Web3 Ecosystems

DeFi protocols, wallets, and gaming platforms spend millions on airdrops. Average 30-day retention from those airdrops is below 5%. Mercenary capital claims rewards and exits.

Spree replaces airdrops with conditional rewards (Pending SP) tied to on-chain actions: TVL holds, swap volume, staking duration. In pilots, this approach has reduced budget waste by 35% or more compared to unconditional token distributions.

**Products for Web3:**

* **Pending SP (pSP)** for conditional rewards with budget recycling
* **Bonus Rewards** for optional revenue sharing with users
* **Status and Tiers** for loyalty programs with TWAB-verified holding
* **SP Lending** for borrow-against-loyalty flows via Morpho Blue

### For Brands and Commerce

Traditional loyalty SaaS costs $500K to $2M upfront, plus $200K to $1M in implementation, and takes 6 to 18 months to deploy. Most brands never see positive ROI.

Spree charges $0 upfront. Brands fund campaigns with stablecoins and pay fees on redemption. A ticketing company processing 23 million tickets per year or a hospitality chain with regional properties can launch a loyalty program in weeks instead of quarters.

**Products for Brands:**

* **Branded SP** for whitelabeled loyalty tokens (e.g., FLY Points, EVENT Rewards)
* **Pending SP (pSP)** for conditional rewards (purchase confirmation, event attendance)
* **Boost Engine** for tier-based reward multipliers

### How It Works

1. **Deposit stablecoins.** A brand or protocol deposits USDC (or another supported stablecoin) to mint SP at a 1:1 rate.
2. **Create campaigns.** Configure reward conditions: hold SP for 30 days, attend an event, complete a swap. Fund the campaign with SP.
3. **Distribute Pending SP.** Users receive pSP tokens representing conditional rewards. Conditions are enforced on-chain.
4. **Settle or recycle.** When users fulfill conditions, pSP converts to SP. Unfulfilled pSP expires and the budget recycles back to the campaign.

### Fee Schedule

| Operation                | Fee   |
| ------------------------ | ----- |
| Mint SP from stablecoins | 0%    |
| Convert SP to Branded SP | 0%    |
| Convert Branded SP to SP | 0.25% |
| Distribute pSP           | 0.20% |
| Finalize pSP (settle)    | 0.20% |
| Redeem SP to stablecoins | 0.50% |

### Get Started

* [Why Spree?](https://github.com/Spree-Finance/spree-docs/blob/main/about/quickstart/README.md) for the full rationale
* [Products](https://spree-finance.gitbook.io/spreefinance/products/products) for the product index
* [How It Works](https://spree-finance.gitbook.io/spreefinance/how-it-works/design) for architecture and contracts